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About Transfix:

Transfix, named to Forbes’ “Next Billion-Dollar Startups” list, is the leading transportation solutions provider whose digital brokerage marketplace and logistics software offerings are helping transform the $800 billion trucking industry. Since its founding in 2013, Transfix has been driven by a mission to deliver simple, smart, and sustainable solutions for shippers and carriers, powered by people and technology.

Here at Transfix, we are not only building incredible technology to help solve some of the world’s biggest, most complex, and most important challenges in the freight and logistics industry; We are also helping protect our environment and are passionate about making the world a better place by increasing sustainability and eliminating the extreme amount of waste that currently exists in our industry.

By combining deep industry expertise and a best in class carrier network with cutting-edge technology, Transfix is reimagining the world of transportation. Transfix works with some of the largest Fortune 500 companies such as Staples, Unilever, Target and Wayfair rely on Transfix to handle their most important FTL freight needs. With instant pricing, algorithmic matching, superior service, and unmatched intelligence, Transfix is optimizing the supply chain from start to finish.

The problems we solve everyday are real and require creativity, grit, and determination. Recognized as one of Built In’s Best Places to Work 2021, Transfix is building a culture that challenges norms while fostering experimentation and personal growth. We’re hiring team members who are passionate and are energized by the vision to simplify and transform one of the largest and most complex industries through technology, data and a strong commitment to customers.

About the role:

Transfix is at an exciting stage of our development and growth, and we are looking to bring on a Marketing Campaign Manager to join our team.

For this role, we’re looking for a motivated marketer with Hubspot marketing experience. This role is ideal for anyone interested in driving full funnel nurturing activities to support our sales goals and revenue targets. You’ll be deeply entrenched in growth strategies, and will partner with our teams to determine how to measure performance and impact across multiple tactics, such as connecting PR and Communications, Web, Email, Marketing Automation, Paid Digital, Social, and Events.

In this role, conceptualizing, executing, measuring, and optimizing campaigns will be key components of your day-to-day. Reporting directly to our VP of Revenue and Product Marketing, you’ll work closely with Sales, Content, Communications, Product Marketing, Demand Gen, and Revenue Ops.

If you’re curious and creative at heart, and the idea of being a part of a collaborative, hard working, and passionate team sounds exciting to you, please keep on reading!

In this role you will:

Design, create, execute, and optimize marketing campaigns to increasing prospect and customer engagement and conversion
Automate inbound and outbound workflows supporting trigger events using Hubspot Marketing
Build and launch prospect and customer nurturing campaigns (email) to deepen engagement (e.g. welcome campaigns, top of mind campaigns, reengagement campaigns and closed lost campaigns)
Help build sales-focused communication materials including email templates, landing, pages nurture campaigns, and collateral
Own and curate the marketing database to ensure the universe of prospects is constantly growing and highly-accurate (automating processes where needed / necessary)
Report and monitor success metrics for both outbound and inbound email marketing campaigns
Keep our sales teams up to date on current marketing campaigns and initiatives
Make data-driven recommendations and drive cross-functional improvements and regularly improve campaign efficacy
Help with In-person and virtual events outreach and logistics (pre-, onsite, and post-event)

You’re an Excellent Fit for this Role if you Bring:

3+ years of experience developing and executing strategic B2B revenue growth programs
A deep understanding of Hubspot; Hubspot Inbound Marketing Qualified certification is required
Experience with a CRM (Salesforce preferred)
Experience working with Sales Enablement platforms (ideally Hubspot Sales)
Experience in identifying target audiences and driving lead generation
Demonstrated experience working in, with, and across key marketing functions to ensure holistic campaigns, such as PR, Product Marketing, Revenue Marketing, Field Marketing, Digital Marketing, List Segmentation, Email Marketing, and Rev Ops
Experience partnering with sales and marketing to create, refine, and measure campaign success
Knowledge of marketing, events, and sales enablement best practices
Excellent project management skills
Stellar communication skills (written and verbal), as well as strong writing skills, with the ability to translate complex concepts into simple messages
Positive energy, drive, enthusiasm, and commitment; you are curious and enjoy complex problem solving; you can work well on your own but enjoy collaborating to drive maximum output

What You can Expect from Transfix:

This role is 100% remote, however we have offices in New York, NY and Atlanta, GA, so if you live near these places, you're welcome to come in as you'd like.
We are offering a market competitive salary depending on experience level, scope, and geographic location, which includes base salary as well as Restricted Stock Units (equity) in Transfix.
This role pays a base salary between $95,000 and $110,000 per year, depending on experience level, geographic location, a small discretionary bonus, as well as Restricted Stock Units (equity) in Transfix.**
We offer 100% company paid medical, dental, and vision health benefit premiums. That's $0 out of your paycheck!
We offer 3 months of parental leave, fertility coverage, childcare support, pet insurance, gym reimbursement, unlimited sick days, generous PTO, and have 7 company holidays + 3 floating holidays.
Career growth! We are growing quickly and prioritize developing our teams to meet their full potential and promoting from within.
A commitment to Diversity, Equity, Inclusion, Justice, and Sustainability. Approximately 40% of our executive Leadership team is female, and half of our employee population is BIPOC. We have several incredible Employee Resource Groups (ERGs), such as Pride@, Somos@, ForTheCulture@, AAPI@ and Women@, and are committed to continuously improving diversity, inclusion, equity, and justice every single day.

**Note: If you are looking for a salary outside of this range, but this role looks exciting to you, we still encourage you to apply. We are growing quickly here at Transfix and may have other roles that could be aligned for your skillset opening very soon!

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Are you concerned that you don't meet every job requirement? Studies have shown that women are less likely to apply to jobs unless they meet every single qualification, and we know that companies that welcome diversity are 170% more innovative. At Transfix, we are dedicated to building a diverse, inclusive, and equitable workplace, so if you’re excited about this role, even if your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply! You may be more aligned than you think for this role, or a great fit for other roles here.

Transfix is deeply committed to advancing diversity, equity, inclusion, and justice in our hiring, programming, and in our work both internally and externally. We recognize how critical diversity, equity, inclusion, and justice are to achieving our mission, our growth, and our success. In support of this commitment, some of our focuses include (but are not limited to):

Developing policies, procedures, and services to our employees, carriers, and shippers that uplift and protect to prevent inequalities
Building relationships among our employees, customers, and supporters that are reflective of our community
Prioritizing the inclusion of diverse communities and underrepresented groups in internal leadership
Fostering a culture of compassion, empathy, open-mindedness, compassion, and inclusivity
Creating and maintaining opportunities for continuous education, discourse, and engagement related to issues of equity, diversity, inclusion, and social justice

Transfix is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Transfix are based on business needs, job requirements, and individual qualifications, and are made without regard to race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. It is Transfix’s policy to comply with all applicable national, state and local laws pertaining to nondiscrimination and equal opportunity. Transfix does not and will not tolerate discrimination or harassment based on any of these characteristics. Transfix encourages applicants of all ages.

To all recruitment agencies: Transfix does not accept unsolicited agency resumes and will not be held responsible for any fees related to unsolicited resumes.

Marketing Campaign Manager (Remote)

Transfix

About Transfix

Job Description